Generative AI is streamlining the content production process (whether for text, image, or video), resulting in increased productivity for marketing teams. In fact, the market for AI in marketing was estimated to be worth $15.84 billion in 2021, and is expected to reach over $100 billion by 2028! In this article, I’m going to outline…

Did you know that 6.3 million searches happen on Google every single minute? Moore’s law tells us that computer processing power doubles roughly every two years. This allows for greater amounts of data to be accessed, collected and analysed.  As data grows and evolves, businesses are trying to keep up. This has led to organisations…